Elon Musk observed that "people work better when they know what the goal is and why," meaning that clear goals and a convincing purpose make work more motivating, help teams focus, reduce wasted effort, and make people look forward to coming to work; leaders who communicate specific objectives, explain the reasons behind them, and connect daily tasks to a larger mission tend to get higher engagement, faster decision-making, and better results — so practical steps are: state measurable goals, explain why they matter, show how each role contributes, and celebrate progress to keep motivation high.